What is OnlyFans stock price, and are they publicly traded? Investors cannot purchase shares of OnlyFans because they are a private company called Fenix International Limited. Fenix is somewhat mysterious based out of the U.K. Little is known about Fenix except that it owns OnlyFans. So, a privately owned social media platform is gaining international headlines.
A spike in new users has been seen during the coronavirus pandemic. Snapchat is a publicly traded company on the New York Stock Exchange, and traders can invest in Snapchat (NYSE: SNAP).
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All jokes aside, OnlyFans is a content subscription service platform that allows content creators to post their work, which users can access via their subscription. The tongue-in-cheek joke here, of course, is that a vast majority of content creators on OnlyFans are adult entertainers or sex workers. They are making the brand synonymous with pornography even though there is a portion of the site that isn’t explicit.
So, is OnlyFans just an online purveyor of pornography? The mainstream does treat it this way. But at its core, OnlyFans is a site that helps adult film stars and sex workers provide their service to clients while keeping them safe.
It gives many of these workers a chance to go from being called porn stars to actual content creators. Creators who can control their material and how it’s distributed.
Because of its adult nature, users must be 18 to register and provide government identification to confirm their age. Although OnlyFans stock isn’t here yet, we can get the stonk memes going.
Why OnlyFans Stock?
As mentioned earlier, many adult film stars and sex workers prefer to use a site like OnlyFans because they can do so in the safety and comfort of their own homes, which keeps them safe.
Another benefit for these creators is that the content they post is protected by the OnlyFans site. Users cannot record or screenshot material and repost it on other sites. One of the biggest problems in the adult film industry is that streaming sites can theoretically freely stream videos and films for which adult stars don’t get reimbursed.
But it is not all peachy for content creators on OnlyFans. Many non-celebrity creators complain that gaining a following on the site is difficult without constantly churning out new material.
Even then, subscription fees must be kept low, or most users won’t bother paying for a subscription. On top of the difficulties in creating a substantial following, OnlyFans does take a 20% cut from all fees that the content creators make.
This means that less successful creators get even less money for their work. Maybe if there was an OnlyFans stock, they could invest in it.
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OnlyFans Competition
It’s difficult to come up with direct competition to OnlyFans since it operates in such a niche market on the internet. Regarding content creation, other social media platforms could be seen as competitors.
For example, TikTok, Instagram, SnapChat (NYSE: SNAP), or Twitch, which Amazon owns (NASDAQ: AMZN).
Facebook (NASDAQ: FB) rolled out its content creation subscription platform in July. It helps support content creators who post their media on their Facebook page.
While it has yet to gain much publicity so far, we know that Facebook has a pretty explicit no-nudity or adult content restriction on any of its pages. As a result, OnlyFans does have a leg-up on Zuckerberg there.
There’s a new site where people can watch girls play video games in the nude. If you’re interested, it’s called Nude Gamer.
While it pretty much crosses the line over into pornography, it focuses on a very specific genre or fetish. One that includes sexy girls who play video games without clothes.
Before Twitch changed its rules to no longer allow nudity, plenty of female gamers made money from people who wanted to watch the game in the nude.
Regarding companies traded on the public markets, Snapchat is closest to the competition. That is until a company like TikTok goes public.
There are only so many adult entertainment companies being traded. However, one of the originals, Playboy, is returning to the public markets via a SPAC IPO with Mountain Crest Acquisition Corp (NASDAQ: MCAC).
Therefore, we can see that it is tempting to buy an OnlyFans stock.
Who Uses OnlyFans?
Quite a few well-known internet celebrities and adult film stars have started OnlyFans accounts to profit from their content directly.
Some big celebrity names have OnlyFans accounts, including rapper Cardi B, Tyga, Blac Chyna, Amber Rose, Jordyn Woods, Aaron Carter, and Austin Mahone.
Some of these celebrities do post some NSFW pictures. However, most of them use it as another way to interact with their fans more directly and intimately.
The real hustlers on OnlyFans are the adult film stars and sex workers. They provide their exclusive content behind paywalls. They fulfill specific and individual requests for much higher prices.
Adult stars like Riley Reid, Nicole Aniston, and Alexis Texas are among the most subscribed to and visited OnlyFans sites. Of course, you can argue that pornography is free on the internet.
However, interacting with these stars directly and accessing exclusive content incentivizes fans to subscribe.
Perhaps the most famous and publicized creator is former Disney actress Bella Thorne. She proceeded to break OnlyFans when she joined.
The traffic to her OnlyFans page was too much for the site to handle. She gained over 50,000 subscribers in her first week and allegedly made over $2 million.
The kicker here was that none of her photos were nudes. As a result, thousands of people demanded refunds from OnlyFans.
OnlyFans Stock Potential
It isn’t easy to gauge how well OnlyFans would do as a public company. Everything about it is relatively unknown, and how profitable this type of company can be in the long run is relatively unknown.
Content creator channels on sites like YouTube or Instagram depend on ad revenue. OnlyFans creators depend on subscriptions and individual requests to bring in revenues.
The ad revenue and site traffic model are much more reliable and proven. The top YouTube creators can net six or even seven figures annually.
The financials behind OnlyFans are straightforward. The site takes a 20% cut from every dollar that comes through the site.
This means if a content creator makes $100,000 in a year in subscription fees, OnlyFans gets $20,000 of that simply for being the avenue through which the content gets sold.
It doesn’t take an expert to see that a subscription model is great and the percentage that OnlyFans takes is substantial. But the site depends on the content creators to continue funneling that revenue into OnlyFans’ wallet.
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Will OnlyFans Stock Be First?
The danger of being a first-mover in a space is that someone can come and do it better, especially if they have a bigger brand or deeper pockets.
The single best advantage that OnlyFans has going for it is that companies like Facebook, Amazon, or Google probably want nothing to do with being tied to a pornographic site.
Still, there are other companies out there that could provide these content creators with more opportunities. And while only taking a 10 or 15% cut of subscriptions. At that point, the OnlyFans revenue model completely falls apart.
But OnlyFans is creating quite a brand for itself. Even though, at times, it can be the punchline of a joke. It’s near-universally recognized as the true first-mover in personalized adult content subscriptions.
Subscription revenues do work. However, this is hardly in the same category as a SaaS company with a subscription model like Snowflake (NYSE: SNOW) or Fastly (NYSE: FSLY).
OnlyFans will need its content creators to continue to pump out new content all the time. And yes, the number of creators signing up for the site has increased significantly during the COVID-19 quarantine. But what happens when the pandemic is over?
OnlyFans Comparisons
During COVID-19, the increase in working from home has caused a massive spike in the gig economy. For many creators, OnlyFans is something they can do from home in their spare time, perhaps on their lunch break or after work.
In that way, can we compare OnlyFans to a company like Fiverr (NYSE: FVRR)? Fiverr has been a Wall Street darling this year, returning over 600% to investors year-to-date, compared to the S&P 500’s 7.69%.
Fiverr reported an 88% year-over-year revenue growth in their recent Q3 earnings call. And a 37% year-over-year increase in active buyers.
It’s a comparable model as Fiverr also takes 20% off completed orders from content creators. But it’s generally considered a finder’s fee for sellers.
Fiverr has posted outstanding revenue growth and has established itself as the premier name in the gig economy. Can OnlyFans follow suit?
One advantage Fiverr has is the wide range of skills that can be offered on the site compared to OnlyFans. Almost every skill can be found on Fiverr. The only one not offered is one of the only ones OnlyFans does offer: sex.
But sex does sell. And if OnlyFans can continue to expand and establish its brand, it should garner plenty of interest from investors if it ever makes itself public.
Stock Signals & Alerts
Investing in OnlyFans Stock
There’s nothing more interesting to investors than speculating on a successful private company that could be brought to the public markets. OnlyFans has been one of the few winners of the COVID-19 quarantine.
It should continue to be as long as the virus extends its stay. As of September, over 30 million registered users and over 450,000 content creators were actively using the site. A number that only stands to grow exponentially over time.
However, analysis is only complete by assessing some of the risks. OnlyFans has already suffered a data breach that caused large amounts of private content to be leaked to the internet.
Beefing up its cyber security detail should be a top priority for OnlyFans if it wants to maintain the trust of its content creators.
It’s still a very niche market. Eventually, OnlyFans will have to expand its offerings to grow its total addressable market. There’s only a certain segment of people who are still willing to pay for pornography, especially on the internet. So, OnlyFans may have to get creative with increasing the demand.
Final Thoughts
Will OnlyFans ever go public? Perhaps. However, there is a short history of adult entertainment companies doing well as publicly traded companies.
So maybe we think of it as a social media platform or a gig economy site instead. Either way, a recurring subscription revenue stream is a proven business model.
And what it’ll always come down to, in the end, is how the company maintains those subscriptions over the long term. OnlyFans has proven it can sell sex.
But to truly become a great and profitable company, it needs to sustain the user presence in its ecosystem. And ensure that those users stay subscribers for a very long time.
Frequently Asked Questions
OnlyFans is a privately held company and is not on the stock market. They do not have a stock symbol.
OnlyFans is a profitable company that makes between $300 million to $1 billion annually. They do not have a stock to invest in because they are a privately held company.
The company that owns OnlyFans is called Fenix International Limited. Not much is known about this company.
